
Visual design and content writing that slashed bounce rates by 21%, while boosting add-to-cart actions by 6%.
Product Design • UI Design • UX Design & Research
I currently work in NYC, but really can be anywhere thanks to remote technology. I design complex experiences for industries where the stakes are high, and a confusing flow is both a UX problem and a trust problem.
I take ambiguous problems and create clarity across 0→1 products, scaling design systems, and fragmented ecosystems that need coherent IA.

Case studies
A selection of measurable outcomes from work shipped with global brands.

Visual design and content writing that slashed bounce rates by 21%, while boosting add-to-cart actions by 6%.

Designed carousel-style binge content for the iOS app, boosting session time by 15%.

Launched an email collector that accounted for 43% of total visitor acquisitions.
Trusted by many
Journal

I'm a UX and Product Designer based in NYC. I help brands create products and websites that resonate with users and drive results.
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Looking for brand & marketing work? See my creative consulting portfolio.